Customer onboarding: diagnostic summary
This page shows the shape of a diagnostic output for one recurring workflow. The company, cases and details are invented to illustrate the format.
- Workflow
- Sales to onboarding handoff
- Organization
- Fictional
- Scope
- One workflow
- Status
- Illustrative
Illustrative sample using fictional cases and data. This is not a client engagement or a measured result.
Current workflow and observed friction
A customer is handed from sales to onboarding. The signed agreement, sales notes and setup request contain conflicting start dates. The implementation owner is not consistently recorded, and missing information is discovered only after work reaches the onboarding team.
Current sequence
- 01Sales handoff
- 02Manual information gathering
- 03Clarification requests
- 04Owner assignment
- 05Setup
- 06Completion check
Three records carry the start date, and nothing establishes which one governs.
Gaps surface only when onboarding starts work, triggering clarification requests.
The implementation owner is assigned late or not recorded, so questions have no clear destination.
Proposed workflow and decision ownership
Proposed sequence
- 01Receive handoff
- 02Retrieve agreed source records
- 03Check required information and conflicts
- 04Resolve exceptions
- 05Prepare onboarding brief
- 06Confirm recorded owner
- 07Perform authorized setup
- 08Verify completion
Example ownership
| Sales owner | Resolves commercial handoff questions. |
|---|---|
| Onboarding owner | Confirms readiness and coordinates delivery. |
| Authorized reviewer | Approves customer commitments or access changes. |
| Technical owner | Resolves setup failures. |
Operating rules
- The implementation owner must be recorded before readiness. Missing ownership keeps the case open with the sales owner for resolution.
- Incomplete cases remain open with a named next action.
- Conflicts must be resolved before dependent work proceeds.
- Failed completion checks return to the responsible owner.
Implementation requirements and acceptance criteria
| Requirement | Example specification | Rule |
|---|---|---|
| Required intake fields | Customer legal name, primary contact, contracted products, agreed start date, implementation owner, special terms. | Case cannot be marked ready while any field is empty. |
| Authoritative source records | Signed agreement for commercial terms and start date; CRM record for contacts; setup request for configuration. | Where sources disagree, the agreed authoritative record is named for each field. |
| Routing rules | Commercial questions to sales owner; readiness and delivery to onboarding owner; setup failures to technical owner. | Every open case shows one named next owner. |
| Approval requirements | Changes to customer commitments or system access need an authorized reviewer. | Approval recorded with approver and date before dependent work. |
| Exception handling | Missing information and conflicts open an exception with an owner and named next action. | Dependent work stays blocked until the exception is resolved. |
| Completion evidence | Setup checklist results, customer access confirmed, onboarding brief attached. | A failed check returns the case to the responsible owner. |
Permissions and approvals must be enforced in the systems used, not by written instructions alone.
Example acceptance criteria
- AC-1A missing required field prevents a case being marked ready.
- AC-2A conflicting start date creates an exception for a named owner.
- AC-3An action outside defined authority requires approval.
- AC-4A failed setup check keeps the case open.
- AC-5A resumed case retains its prior approval and completion history.
Measurement and rollout
A real engagement would establish a baseline before forecasting any benefit. The measures below define what to track.
| Measure | What it captures | Baseline |
|---|---|---|
| Human effort per completed onboarding | Time spent by each role, including gathering and clarification. | To be measured |
| Elapsed time to readiness | From handoff received to case confirmed ready. | To be measured |
| Correction and rework frequency | How often information or setup is redone. | To be measured |
| Exception frequency and reasons | Share of cases with missing or conflicting information, by cause. | To be measured |
| Completion quality | Completion checks passed first time; issues found after handoff. | To be measured |
Staged approach
- Stage 1Baseline
Measure the current workflow before forecasting any benefit.
- Stage 2Limited pilot
Run the redesigned workflow on a bounded set of cases.
- Stage 3Review
Compare pilot evidence with the baseline and review exceptions.
- Stage 4Decide
Expand, revise or stop, based on the evidence.
Inspect how three cases move through the proposed checks
Explore how routine cases, missing information and conflicting records follow different review paths.
- Agreement start date
- 3 March
- Sales notes start date
- 3 March
- Setup request start date
- 3 March
- Implementation owner
- Recorded
- Primary contact
- Recorded
- Required information presentAll required fields complete.
- Source records consistentStart date agrees across all three records.
- Within defined authorityNo change to commitments or access.